Stop wasting your marketing dollars on ads that miss the mark with Latinos
Latino consumers aren’t vibing with the ads that target them. Watch the video to get the scoop on what they really want from your marketing campaigns.
Truly speak to the
latino consumer
75% of the Latinos we spoke to can spot literal ad translations and don’t feel represented by English media, either – this is muy malo for sales.
Unlock the fastest-growing
market in the us
Latino buying power is a whopping $2.6 trillion opportunity for your brand. But if your ads aren’t in the right language, or culturally relevant, you’re leaving mucho dinero on the table.
Experience latino marketing
done right
At Moira Studio, our Latino team creates authentic connections that win over el corazón of Latino audiences.
Think your messaging is effective?
Let’s put it to the test
The Moira Studio Way, Frame by Frame
01
Discovery & research
We kick off our ad production by getting to know you and your audience. This means diving into your goals, reviewing past marketing efforts, meeting with key stakeholders, and exploring qualitative data to gain a real-world perspective of your target audience and their preferences.
02
Messaging & strategy
Making ad magic starts with defining your perfect messaging and tone. Are you an emotional, assertive, or funny kinda brand? Our Hispanic branding team will uncover the perfect fit. How about length, cadence, and format? We analyze it all, to craft a visual-first strategy that unleashes big results.
03
Establish look & feel
Captivating content wows viewers and fuels sharing. So, we obsess over mood boards and styleframes to make your vision a reality. Whether shooting testimonials or animating motion graphics, you can trust our Hispanic marketing company to cast the right faces and voices to represent your brand with the Latino market.
04
FILMING
Lights, camera, acción! Our hand-picked Latino crew tackles all production types and sizes, making those in front of the camera feel comfortable to share authentic stories in their own words. From person-on-the-street to studio filming or on-site walk-throughs, we capture impactful content that converts.
05
Editing & motion graphics
Whether we’re using original footage or stock, our award-winning post-production team gives your campaigns the finishing touch that helps you stand out in a crowded digital space. Watch your brand or initiative come to life and see your audience respond with the effectiveness of video marketing.
What Clients Say About Us
Featured Work
Smithsonian
Moira championed Latino history with a video campaign to launch the Smithsonian National Museum of the American Latino.
NatGeo and Moira captured the diversity of Latino experiences with engaging docu-style celebrity videos that bridged cultural barriers.