Why Small Businesses Need Social Media

Small businesses have it hard. Without the budget or brand awareness of a large company, advertising is a lot more difficult. What many small business owners don’t know, however, is that both of these problems can be addressed with a strong social media presence. Platforms like Twitter and Instagram are not just reserved for big brands—they’re actually the best tool around to build up your own brand.

GOTCHYA. APRIL FOOL’S!

Unfortunately, ad agencies still don’t know how to read clients’ minds. But you can choose a team that understands you and your vision! Let’s put our heads together—no complex technology needed.    

Women’s Month Team Feature: Capri DeBiccari

Unfortunately, all good things must come to an end. Our final Women’s Month team feature is Capri DeBiccari–Moira’s Community Manager! Our newest team member is a strategic wiz who can craft content out of thin air.

Women’s Month Client Feature: Kate Hurley

Of all the dog eat dog industries out there, real estate is one of the most intense. To finish off our Women’s Month client features, the Moira Team interviewed Kate Hurley from O’Connor & Highland Realty. As the only female member on her team, she knows firsthand the impact that gender can have.

Women’s Month Team Feature: Sam Pinsky

Introducing our Junior Community Manager, Sam Pinsky, for week 3 of Moira’s Women’s Month feature! She can craft content for anyone, anywhere, anytime. Don’t let her see your social accounts if you don’t want her to take them over.

Women’s Month Client Feature: Ashley Paré

Moira’s next Women’s Month client feature is extra special. Ashley Paré noticed an absence of tools catered to empower women’s growth in the workforce. As a result, she founded Own Your Worth, a company dedicated to supporting women as they ask for raises and promotions or come across other difficult conversations in their career.

Women’s Month Team Feature: Brianna Arrighi

For the second week of Women’s Month, we interviewed our fabulous and feisty Community Manager Brianna Arrighi. She’s a WordMaster who knows a thing or two about strategy and social outreach.

Women’s Month Client Feature: Elsa Mosquera Sterenberg

We interviewed Elsa Mosquera Sterenberg, the Arts Program Director at IBA. Inquilinos Boricuas en Acción is a nonprofit located in the South End of Boston that works to support Puerto Ricans and other Latinx individuals in Boston by developing affordable housing among other programs.

Women’s Month Client Feature: Rachel Lake

Moira Studio: Today we are here with Rachel Lake from Fairway Mortgage–an awesome woman and an awesome client. So Rachel, tell us a little bit about what you do. Rachel Lake: I’m a mortgage loan officer, which means I help people finance homes from purchasing and refinancing residential properties. MS: Mortgage is not a super… Read more »